Team Hope volunteers at a Prime Prometics breast cancer charity event.

COSMETICS WITH HEART™

Born from a mission to help breast cancer survivors reclaim their confidence, our formulas were built to bring comfort and self-assurance back during life's toughest chapters. That early purpose has grown into a broader promise to every mature woman who deserves to feel radiant, sure of herself, and truly seen. We remain just as committed to women facing breast cancer, standing beside them, lifting them up, and letting them know they are never on this journey alone.

Read our impact report.

Through our Giving Program, we work to build lasting partnerships with organizations and initiatives, forming a Giving Program Partner network that extends our reach beyond beauty to support women through their toughest moments

A pink ribbon icon on a light pink circular background, symbolizing breast cancer awareness.
We team up with groups focused on supporting women through breast cancer diagnosis and treatment
A pink check mark inside a heart shape, centered on a light pink circular background.
We fund initiatives that support women's recovery, including wellness retreats, mental health counseling, and rehabilitation programs

OUR PARTNERS

MAKE 2NDS COUNT
BreastCancer.org
Living Beyond Breast Cancer
National Breast Cancer Foundation
Seymour Pink
Deanne Sullivan Shine Nutrition & Wellness

OUR IMPACT

Two women stand smiling, holding a large pink check for $15,000 made out to the National Breast Cancer Foundation. The background features repeated foundation logos with pink ribbons.

Prime isn’t about adding vanity to the world

Our Giving journey started in 2022, when we contributed more than $200,000 in products and funding toward the signature HOPE Kits — assembled by the National Breast Cancer Foundation to bring comfort, beauty, and joy to women in need.

Charity partners receiving a $55,000 donation to fund a rehabilitation center.

Equipping charities that help breast cancer survivors live with dignity

In 2023, thanks to our community's support, we gathered $55,000 to help renovate a rehabilitation center for people recovering from chemotherapy and other intense cancer treatments.

Prime in HOPE Kits packaged for breast cancer survivors.

$1M of Prime in HOPE Kits!

Alongside our Giving Program Partners at the National Breast Cancer Foundation, we contributed $1 million in products and funding to champion pro-aging and support chemotherapy survivors during Breast Cancer Awareness Month in 2024.

A group of women gathered in a cozy room, smiling and holding up packages and small items, seated and standing around tables with drinks and snacks, creating a joyful and celebratory atmosphere.

Supporting our community

We proudly back the inspiring women of the Brave at Heart breast cancer support group, donating products that empower and uplift women throughout their healing journey.

Two women sit on high chairs on a stage, speaking in front of an audience at a BreastCancer.org event. One woman wears a pink dress, and the audience is dressed in spring attire, with many women wearing hats.

Launching a new Giving Program partnership

We teamed up with Breastcancer.org for the annual A Day in the Garden event, uniting local survivors, caregivers, and supporters for an afternoon centered on creativity and compassion.

A table displays various products, including a pink Primehair shampoo box, business cards, brochures, a blue AdGood booklet, and a framed sign with a breast cancer awareness logo in the background.

Celebrating the voices leading breast cancer awareness

Prime Prometics proudly sponsored the Women in Media & Marketing Awards hosted by Breastcancer.org — a sold-out event celebrating leading voices in media and marketing who champion women's health and breast cancer awareness.

A hand holds two cosmetics boxes labeled primeyes glide and primelash with ancient stone ruins and green hills visible in the blurred background.

Traveling to Machu Picchu

Partnering with Dawne Sullivan — holistic nutritionist, coach, and mentor — our products made their way to Peru, helping women build the tools to move forward toward better health, well-being, and joy.

A box labeled HOPE KIT contains a handwritten note, Prime Prometics cards, and beauty products. In the background, a table displays informational cards and pink pens, suggesting a breast cancer awareness event.

Packing 3000 HOPE Kits

Prime Prometics hosted the National Breast Cancer Foundation's signature HOPE Kit packing event, assembling 3,000 HOPE Kits for distribution to women affected by breast cancer across the country.

Three women sit on a couch smiling at the camera, holding small boxes. A yellow Labrador in a blue vest sits beside them. A blue UT Southwestern Simmons Cancer Center bag is on the couch to the right.

Partnering with local hospitals

We joined forces with NBCF to donate our favorite products to the Harold C. Simmons Comprehensive Cancer Center at UT Southwestern Medical Center.

A woman with glasses and a shaved head flexes her arms, wearing a pink shirt that reads Wife. Mom. Fighter. Behind her is a colorful Happy Birthday sign and green indoor plants.

Launching Patient Relief Program

We launched our signature Patient Relief Program to offer direct financial support to women affected by cancer. With help from our partners at NBCF, we've been able to reach women in need.

Six women stand together smiling in front of a National Breast Cancer Foundation, Inc. banner with pink ribbons, showing support and solidarity for breast cancer awareness.

Celebrating strength and resilience

Through our patient makeover event, we offered a day of self-care, confidence, and connection to women affected by breast cancer.

A group of thirteen women, some wearing teal HOPE t-shirts, smile and pose together outdoors in front of green foliage and a building. Most are standing; three are seated in front.

Healing through empowerment

We sponsored a Metastatic Breast Cancer Retreat, giving women navigating advanced breast cancer a restorative weekend filled with workshops, wellness activities, and self-care sessions.

Large illuminated sign reading “MORE THAN PINK WALK” with the words “PINK WALK” in bright pink lights, displayed outdoors on grass at night.

Racing for the cure

Partnering with the Susan G. Komen Foundation, we supported breast cancer awareness and survivors through national walks and races — reminding women affected by cancer that beauty, resilience, and love go hand in hand.

A smiling woman in a pink tutu and sunglasses poses in front of a purple banner that reads 60 Miles to End Breast Cancer. She holds a sign saying 60 MILES! WE DID IT! and has one arm raised in celebration.

Amplifying the voices of Surthrivors

Every month we feature a new Surthrivor, sharing her story to inspire others and raise awareness of the strength behind each journey — celebrating the unbreakable spirit of women who remind us beauty comes from within.

A smiling woman with short blonde hair, wearing a vibrant yellow and black patterned dress, holds up a small teal-colored product box in one hand and a white bag in the other, standing in front of a white backdrop.

Supporting confidence at every age

We proudly backed the Silver Sirens pro-age event, celebrating confidence, beauty, and self-expression at every stage of life, and were honored to stand with a community that empowers women to embrace aging on their own terms.

Three women dressed in black evening wear, smiling and holding awards, pose together in front of a step-and-repeat banner at an event.

Empowering strength through community

Prime Prometics proudly supports The Otis Foundation's mission to empower those impacted by breast cancer through education, advocacy, and compassionate care — honored to stand with a community devoted to strength, resilience, and hope.

GIVING IN NUMBERS

Our purpose is to help women feel like themselves again while going through treatment and beyond — so every order placed with us feeds into something much bigger.

A pink outline of a hand facing upward with a pink heart floating above it, symbolizing giving, care, or support. Pink icon of a hand facing upward with a heart above it, symbolizing care or giving, on a light pink circular background.

$2.7M

Donated in funds and products
A pink icon of a person with two curved lines near the head, suggesting communication or sound, on a light gray background. A pink icon of two stylized human figures, one behind the other, on a light pink circular background.

22

Giving Program Partners
A simple pink star with a thick, bright pink outline and a light pink fill, set against a light gray background. A simple pink star outline icon centered on a light pink circular background.

9000

Surthrivors empowered
Three Prime Prometics community members with a yellow Labrador.

Sign up to become a Giving Program Partner

Shop Prime Prometics products & join our mission

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Two women embracing closely. Two women embracing closely.

INSPIRE, SUPPORT AND UPLIFT OTHERS.

Your story counts, and we know how much strength comes from connecting through shared experiences.

If breast cancer has touched your life, we welcome you to share your story to spread awareness, bring encouragement, and remind other women that they're never facing it alone.

SHARE YOUR STORY